|Famous for||For being heavily involved in F1, they’ve made special edition watches for David Coulthard and Dario Franchitti|
Dutch brand TW Steel, meaning, ‘The Watch in Steel’ is renowned for its big, bold and high quality steel watch designs. Founded as recently as 2004 it’s led by the young and entrepreneurial CEO Jordy Cobelens and his father Ton, who leads the design process. TW Steel makes watches to be worn and to last and uses some of the most modern and reliable watch technology available from Japan and Switzerland. Its timepiece collection for men and women is – yes – large, but striking without being too over-powering – wearing one emits a sense of command and authority. Detail is not overlooked with many fine elements incorporated into its construction. Although extremely affordable, TW Steel watches sit comfortably among its more established and aspirational peers.